Privacy Policy

Dog Health & Longevity Analytics ("DHLA", "we", "us", or "our"), in affiliation with HarkBark (harkbark.com), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, disclose, and safeguard your data when you visit our website at arterra.harkbark.com.

1. Information We Collect

We collect information in the following ways:

• Usage and Device Data: When you access our website, our servers and third-party analytics tools automatically log your Internet Protocol (IP) address, browser type, operating system, referring URLs, device identifiers, and browsing activity.
• Cookies and Pixel Tags: We use cookies, web beacons, and tracking pixels (such as Meta Pixel and Google Tag Manager) to evaluate marketing campaign performance, measure outbound clicks, and understand reader engagement.
• Information You Provide Voluntarily: If you contact us via email, we receive your email address, name, and any other details you choose to include.

2. How We Use Your Information

We process collected information to:

• Provide, operate, and maintain our educational publications and bridge pages;
• Analyze trends, measure traffic volume, and evaluate advertising effectiveness across digital platforms (e.g. Meta Ads, Google Analytics);
• Ensure technical integrity, detect security incidents, and prevent fraudulent activity;
• Comply with applicable legal, regulatory, and advertising network compliance standards.

3. Advertising and Third-Party Links

Our website functions as an educational editorial and promotional bridge page for vetted canine wellness resources. When you click on outbound recommendation links, you are redirected to third-party merchant platforms (including ClickBank / brainydogs.com).

These third-party platforms operate under their own independent privacy policies. ClickBank and its vendors may collect order and payment details when you purchase their courses or products. We do not store or process payment card information on our servers.

4. Cookies and Your Tracking Choices

You have the right to decide whether to accept or reject cookies. Most web browsers allow you to modify cookie preferences through browser settings. Disabling cookies will not hinder your ability to read our publications.

5. Your Privacy Rights (GDPR & CCPA/CPRA)

Depending on your location, you may have statutory rights regarding your personal data, including the right to request access, correction, deletion, or restriction of processing. We do not sell or share personal data for monetary consideration.

6. Contact Information

For questions, concerns, or requests concerning this Privacy Policy, please contact our compliance desk: